Your Partner forprofitable growth
Guaranteed actionable strategies for your sustainable success.
Strategies that work
What you can expect from us
We advance your brand pragmatically and with clear, impactful strategies. Behind Commerce Advisory Network are Michael vom Sondern, Marcel Brindöpke, and a comprehensive network of experienced experts. Whether it’s innovative marketplace management, viable business models, or a successful market entry – we ensure your brand achieves sustainable growth and real added value in the digital world.
- Business transformation for retailers & manufacturers
- Clear strategies for European and international success
- Real-World execution over PowerPoint presentations
- Proven success, measurable results
01
Innovation and growth strategies.
We combine Michael’s experience in digital business models and brand positioning with Marcel’s instinct for innovation and business development – creating practical growth strategies that deliver real results.
02
Marketplace strategy and management
With our experience from successful projects on platforms such as Amazon, Zalando, Otto, About You, and Breuninger, we scale brands into profitable eight-figure revenue ranges – covering everything from retail media to logistics and product placement.
03
Market entry (national/international)
We successfully position European brands on Chinese marketplaces and guide Asian brands safely into Europe. Marcel brings in-depth fashion expertise, while Michael contributes his know-how in FMCG and B2B.
04
Strategic consulting and business model development
We identify additional revenue streams, analyze potential, and prioritize clear action steps. Marcel brings in-depth expertise in key metrics, paired with entrepreneurial thinking and pragmatic execution skills. Michael contributes strategic foresight in shaping innovative business models.
Additional expertise for growth
Additional services for success
In addition to our core services, Commerce Advisory Network offers a range of tailored solutions designed to meet your individual needs. Our team leverages hands-on experience and a strong network of specialists to provide targeted support—whether it’s optimizing your brand positioning, streamlining your eCommerce processes, or assisting with internal decision-making. Through flexible workshops and personalized coaching, we ensure you have the tools and insights necessary to succeed in a competitive market.
- Brand and manufacturer positioning
- Digital business models & digital transformation
- Operational support in e-commerce
- Network-based problem solving with expert referral
- Workshops and personalized coaching
- Support with internal decision-making processes
How we work
What sets us apart
No standard consulting.
Just results
1. Real-world experience
What we advise, we have lived ourselves. Marcel and Michael bring together over 30 years of experience in e-commerce, business development, and digital transformation – as founders, strategy consultants, and doers. No theories. Only proven, practical solutions.
2. Access to true experts
If we don’t know it, we know someone who does. Our network of experienced specialists, entrepreneurs, and experts helps us find solutions quickly and precisely—without any buzzword bingo.
3. Solutions that truly fit
Standard approaches don’t get you far. Personality does. We listen carefully, think alongside you, and develop strategies that fit you, your market, and your resources. Individual. Realistic. Effective.
4. Sustainable success instead of short-term hype
We don’t think in quarters, but in business models. Our focus is on economically sound solutions with substance — for healthy margins, stable organizations, and sustainable growth.
Let’s talk — personally
○ Do you have questions or just want to talk to someone who truly knows their stuff?
○ Give us a call — Michael or Marcel will personally take your call.
○ We listen, ask the right questions, and provide initial impulses for your growth in e-commerce.
○ Free of charge, without obligation — but definitely not meaningless.
Co-Founder & Partner | Digital Strategy & eCommerce Growth
Michael vom Sondern
Michael is an experienced management consultant with over 20 years of expertise in digital transformation, e-commerce, and business strategy. As a former CDO and CEO of renowned companies, as well as a successful founder of multiple startups, he understands the challenges and opportunities of digital business models firsthand. His focus is on providing strategic and operational support — from developing data-driven business models and optimizing digital sales channels to scaling sustainable growth strategies. He relies on a pragmatic, solution-oriented approach with a clear vision for long-term success.
- Host of the podcast “Digital Matters”, co-author of the business book “The Art of Transformation.”
- Specialties: Digital Strategy, eCommerce Growth, Business Development, Transformation
- Motto: “Strategy is good – execution is better.”
Co-Founder & Partner | Digital Commerce & Marketplaces
MarcelBrindöpke
Marcel is an experienced entrepreneur and e-commerce expert with deep knowledge in marketplaces, platform strategies, and digital scaling. With a background in leading companies across retail, technology, and consulting, he combines strategic vision with operational excellence. His strength lies in helping businesses optimize their digital business models, develop efficient marketplace and D2C strategies, and unlock new revenue potential in digital commerce. He is known for his individualized and analytical approach, hands-on mentality, and clear focus on data, processes, and customer expectations.
- Host at K5 and podcast moderator, co-host of the podcast “Duo Digitale”, ECD moderator.
- Specialties: eCommerce Marketplaces, Platform Strategy, Business Model Analysis
- Motto: “Digital excellence doesn’t start with the first step, but with the right goal.”
Testimonials
Operations Manager
Commerce Advisory Network helped us clearly identify challenges, develop creative solutions, and implement them quickly. Where we lacked expertise, they effortlessly brought in the right specialists and supported us actively. Thanks to them, we are back on the path to success.
Head of E-Commerce
Working with Commerce Advisory Network has revolutionized our e-commerce strategy. Their pragmatic approach and deep market understanding helped us scale efficiently, and their expert network was crucial for our international market entry.
CEO
We were uncertain about how to approach our digital transformation, but Commerce Advisory Network guided us with clarity and hands-on support. Their workshops provided us with immediately applicable tools, and the results speak for themselves — higher profitability within just a few months!
Head of Marketing
Let's connect
We’re here to support your growth — contact us for consultation or assistance.
Commerce Advisory Network transformed our marketplace strategy with data-driven insights and hands-on support. Their ability to quickly connect us with logistics experts from their network saved us time and boosted our profitability — truly a partnership we trust.